Ceylinco General Insurance announced that its novel online competition – ‘Ceylinco VIP Cyber Tharu’ – which was promoted over a period of four months, concluded successfully with the announcement of the Grand Prize winners last week.
Mathinathan Loganathan, who received 56,600 votes, won the Singing competition, and Team Agini, which received over 77,000 votes, was selected as winners of the dancing segment. Both winners received handsome cash prizes whilst six randomly picked voters too were rewarded with valuable cash prizes. They were randomly selected amongst over 375,000 voters who enthusiastically and actively participated in the voting process.
Mr. Patrick Alwis, Chairman/CEO of Ceylinco General Insurance said, ‘’We thank all those who participated in the ‘Ceylinco VIP Cyber Tharu’ competition. We are overwhelmed by the enthusiasm and the interest shown by the contestants. This time, our effort was to organize an online competition that provides an opportunity for Sri Lankans to display their talent and also to identify hidden talents whilst rewarding them.
“This was a novel concept and the competition was initially announced through social media platforms: Facebook, Instagram, Twitter, You Tube, as well as LinkedIn, and was embraced by many, specially talented youngsters to showcase their talents”.
The competition was held in two stages and initially contestants were encouraged to send in their entries within a stipulated time period. They were given the opportunity to participate individually, as a family, or a group. Subsequently, the entries were scrutinized by an independent and imminent panel of judges comprising of industry professionals, Bhathiya Jayakody & Santhush Weeraman, Pooja Umashankar and Ramod Malaka.
“The uniqueness of the competition was that the selected performances were sent back to the contestants for them to post them on their individual social media platforms. Thereafter, they encouraged their friends and followers to vote for them through the website. Accordingly, the contestants that received the highest number of votes were announced as winners,” a Ceylinco news release said.
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